Commerce Intelligence and Enablement for ANZ Brands
MikMak, a SPINS company, helps brands move at the speed of their consumers. The platform provides real-time commerce intelligence and orchestration, empowering brands to quickly understand what is working, take immediate action, and plan and optimize for the future.
Drive commerce growth across Australia and New Zealand through retailer-agnostic activation, real-time commerce intelligence, and connected shopper experiences—all from one platform.
Why Leading Brands Choose MikMak in ANZ
Retailer-Agnostic Commerce Activation
Enable consistent commerce experiences across retailers, marketplaces, media partners, and brand websites without prioritizing one retailer over another
Real-Time Commerce Intelligence
Understand which campaigns, channels, retailers, and audiences are driving shopper engagement, retailer traffic, and purchase intent
Optimize Commerce Performance
Identify opportunities to improve performance across retailers, media investments, and shopper journeys with actionable commerce insights
Global Platform, Local Market Understanding
Support ANZ-specific retailer dynamics and shopper behaviors with a platform built for global scale and localized execution
The MikMak Platform
Built upon a proprietary AI-powered operating system, the MikMak Platform fuels both human and agent-driven omnichannel growth for the world’s leading brands, in real time.
Enable Commerce Everywhere
MikMak Commerce
A seamless path to checkout at any in-stock retailer from anywhere across your entire media mix, including social media, retail media, brand websites, search, CTV, display, QR codes, and more, all leveraging advanced AI to ensure inventory accuracy and optimize the purchase journey.
Plan and Optimize Future Outcomes
MikMak Aura BETA
A unified, always-on system that instantly connects full-funnel media spend to incremental retailer sales performance. MikMak Aura provides real-time intelligence, fueled by powerful AI, to replace slow forecasts, enabling smarter business decisions and more profitable growth, instantly.
Measure the Omnichannel Outcome
MikMak Insights
Multichannel commerce analytics help brands develop and apply strategies that work, with a complete understanding of retailer sales impact and consumers' online behavior and preferences, using a proprietary AI-driven engine to synthesize complex data into actionable recommendations.
MikMak Customer Success Stories
Welch's Fruit Snacks Leveraged MikMak to Transform a Viral Moment into Conversion, Revived an 'Unsung Hero' Product and Created a Sustained New Sales Baseline
BIC UK Leveraged MikMak Insights to Create Stronger Audiences and Drove Improved Performance and ROAS
Aperol UK Leveraged MikMak Insights to Understand What Platforms, Ad Formats, and Creative Content Drove the Highest Purchase Intent and Optimized Their “Start With a Spritz” Campaign in Real-Time
BOOK A DEMO
Ready to Accelerate Commerce Growth Across Australia and New Zealand?
Learn how MikMak helps brands navigate ANZ’s retail landscape with connected commerce activation, retailer insights, and real-time performance intelligence.