The Industry Leading Platform for eCommerce Enablement and Analytics

MikMak is a global software company that provides the leading eCommerce enablement and analytics platform for multichannel brands, helping them to better convert customers.

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Discover the Benefits of the MikMak Platform

The MikMak Platform enables multichannel brands from 100 countries around the world, across categories including CPG, Grocery, Alcohol, Beauty, Personal Care, Pet Care, Home Care, Consumer Electronics, Toys, and more, to increase sales and market share while driving profitability and reducing costs.


Accelerate sales and market share

MikMak Commerce

Make Your Media and Website Shoppable

Across all media and brand websites, shoppers worldwide will find and buy your products faster, in-store and online.

A seamless path to checkout at any retailer, from anywhere

Including social media, retail media, programmatic, search, video, email, and more →

7000+ Global Retailer Integrations...and counting

Did you know, we're patented?


MikMak’s invention, U.S. Patent No. 11,475,487, outlines the key technologies used to power multi-retail selection and checkout within online video marketing campaigns.

MikMak Sales Insights

Strengthen Retailer Partnerships

Use proprietary, retailer-specific consumer insights in joint planning discussions to unlock shelf space and media value.

Attributable sales data

Drive business growth by connecting your upper funnel metrics to end sales at major eRetailers. →

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Digital Influenced Offline Sales Lift Report

MikMak has partnered with Circana for a first-of-its-kind report measuring the impact of digital marketing on offline sales.

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MikMak Benchmark Insights

Beat the Competition

Know, compare, and optimize your performance against brands in your category by channel, retailer, and more.

Category-level benchmarking

See how your brand’s performance stacks up against the competition with automated performance and category benchmarks. →

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Drive profitability and reduce costs

MikMak Insights

Improve Marketing Effectiveness

Understand ad spend on the channels, campaigns, creative, and audiences that actually convert.

Exclusive first-party consumer insights

MikMak provides insights into your performance from every angle, and lets you dig deeper than other providers. →

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MikMak Audiences

Collect first-party data

Own and have a consolidated view of your consumer data and audiences to improve performance and lower costs

Build qualified shopper audiences

Retarget shoppers or build lookalike audiences to improve media targeting. →

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MikMak API

Save time and money

One easy-to-use global platform automatically enables consistent reporting and fast decision-making across the entire organization

Connect Your Data Platforms

Leverage direct integrations with third-party Product Information Management (PIM) platforms including Salsify and Syndigo; as well as Data Visualization Platforms and Data Lakes like Salesforce, Google Data Studio. →

MikMak Platform Integrations

MikMak is part of the NielsenIQ Partner Network.

The MikMak Platform helps brands build a strong eCommerce foundation


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Analyze consumer interactions at every touchpoint along the shopping journey, from media to purchase across every media channel and retailer.

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Capture first party data throughout the customer journey and make it easy for consumers to buy your brand anywhere.

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Continually leverage consumer data to refine your brand's eCommerce customer journeys.

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Present the right products with the right media to the right consumers at the right time.

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Together, MikMak Insights and MikMak Commerce help brands build a strong eCommerce foundation.

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Ready to grow your brand, commerce-first with MikMak?

Book a Demo