The Best eCommerce Insights for Multichannel Brands, Presented by MikMak

The Best eCommerce Insights for Multichannel Brands, Presented by MikMak

UK Alcohol eCommerce & Marketing Trends to Win Holiday 2025

The year-end holiday season is a critical sales period for Alcohol brands in the UK. From celebratory champagne to gifting-ready spirits, consumer demand peaks across Q4. But in 2025, rising...

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How Publishers Can Embrace Commerce-First Strategies for 2026

As publishers face continued disruption from shifting media budgets, one thing is clear: traditional monetization is no longer enough. To stay competitive, publishers must operate like modern...

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Maximize eCommerce ROI: Choosing the Right Vendor for Success

In today’s competitive digital commerce landscape, the technology partners you choose can make or break your marketing performance. While many brands focus on creative campaigns and media...

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grocery

5 Halloween Shopper Trends Candy Brands Need to Know For 2025

Halloween is the Super Bowl of candy. For Confectionery brands, this season is when brand love becomes full baskets and when a smart Halloween marketing strategy turns inspiration into action across...

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data

What’s Been Happening in Commerce in 2025

In MikMak’s recent State of the Union video, Founder and CEO, Rachel Tipograph reflects on a complex and unpredictable first half of 2025. Across industries such as Beauty, Alcohol, Home Improvement,...

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