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Key Findings from October 2022's Retailer Deal Days

 

This year, Target and Amazon celebrated another set of retailer driven shopping occasions, or “Deal Days.” Target advertised their deals as “bigger than ever” during the event, which happened from...

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ecommerce

Who’s Shopping for Home Care and How to Reach Them

 

Taking care of your home has become a higher priority for many people across the globe since the pandemic. Related to this trend, Home Care products have become an emerging category for eCommerce....

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ecommerce

Key Learnings from 2022’s Retailer Driven Shopping Occasions

 

This year was another record-breaker for retailer-driven shopping occasions. For example, Amazon announced that last week’s Prime Day event was their “biggest ever,” with more than 300 million...

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ecommerce

Preparing for Retailer Driven Shopping Occasions in 2022

With Amazon Prime Day set for July 12th and 13th this year, some of the most highly anticipated online sales and shopping occasions are coming up. During last year’s retailer driven shopping...

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ecommerce

Trends Behind eCommerce Purchases This Mother’s Day

With over 84 percent of Americans planning to celebrate Mother’s Day this weekend, NRF data shows that this day is the fourth most significant holiday for retail. Many use gift giving as a way to...

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