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consumer electronics

How Consumer Electronics Brands Can Spark Sales This Father’s Day in the US and Europe

According to an analysis by Finder, Father’s Day is observed in 111 countries globally. Like Mother’s Day and Valentine’s Day, Father’s Day is a major occasion for driving sales and ranks among the...

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consumer electronics

How to Power Up Marketing Profitability for Consumer Electronics Brands

Consumer Electronics are experiencing an eCommerce boom. According to Statista, the U.S. Consumer Electronics eCommerce market is estimated to increase by more than 20 percent in the next 5 years....

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consumer electronics

Accelerating eCommerce for Electronics Brands: Lessons from Lenovo, Bose, Dell, and Best Buy

The Consumer Electronics industry is set for remarkable eCommerce growth, with forecasts projecting an increase of $16.1 billion U.S. dollars (+20.26 percent) between 2024 and 2029.This surge...

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ecommerce

Trends Behind eCommerce Purchases This Mother’s Day

With over 84 percent of Americans planning to celebrate Mother’s Day this weekend, NRF data shows that this day is the fourth most significant holiday for retail. Many use gift giving as a way to...

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product discovery

4 Ad Tips to Get Your Consumer Electronics Into Holiday Baskets

Black Friday and Cyber Monday are coming up fast. This year, 60 percent of all shoppers find themselves preparing to spend as much or even more than last year for the holidays. Of all the popular...

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