MikMak for Food & Beverage

By 2022, eCommerce’s share of grocery will be 3x pre-COVID levels

The tipping point for food & beverage eCommerce is here. Are you ready to get proactive and accelerate your online sales growth?

 

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"MikMak helped Hershey nudge customers to not simply purchase merchandise but purchase them in the proper context."

Doug Straton
Chief Digital Officer at The Hershey Company

Food & Beverage eCommerce Acceleration

A leading Food & Beverage brand gained market share by only driving consumers to in-stock product.

Challenge

Consumers were often seeing the brand’s ads and visiting retailers with the product out of stock. This often resulted in consumers buying a competitor’s products.

Solution

Partnering with MikMak, this leading food and beverage brand was able to increase purchase intent and drive conversion across their product assortment despite retailers having inventory issues for select SKUs.

48%
Higher purchase intent using backup SKUs
11%
Sales saved in campaign using backup SKUs
18%
Sales saved at Walmart Grocery

The world's leading food & beverage brands choose MikMak

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Ready to join world-class marketers and level up your eCommerce strategy?

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