MikMak Sales Insights
See the full customer journey and drive business growth by connecting your upper funnel metrics to end sale at major eRetailers
Gain visibility into what drives conversions
Understand how your marketing impacts shopper behavior and sales by audience, channel, retailer, and more.
Maximize marketing effectiveness and drive sales
Leverage transactional data and insights from active and past marketing initiatives to improve your media planning.
Optimize targeting for your marketing initiatives
Build more accurate personas of shoppers using full item-level basket data at select retailers.
Toys eCommerce Acceleration
A leading toy brand identified the best performing channel and retailer mix for a new product line in just weeks.
The toy brand lacked first party audience data and insight into their consumers' retailer preferences, making it impossible to effectively target and optimize their media campaign.
Working with MikMak, this leading toy brand launched a multichannel marketing campaign and identified the ideal channel and retailer combinations to drive purchase intent.