Your source for the best eCommerce insights for multichannel brands, presented by MikMak

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social platforms

Social Commerce for the Omnichannel Consumer

Social commerce uses human interaction and relationships to drive product discovery, purchase consideration, and sales. In the realm of social commerce, the use of social media, influencers, and any...

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eCommerce Strategies for St. Patrick's Day 2022

The luckiest holiday of the year is underway, and over half of Americans plan to celebrate this year. Everyone has their go to brands for St. Patrick’s Day. Guinness, Bailey’s, and Jameson are just...

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Omnichannel Commerce Trends: 4A’s Decisions feat. MikMak

Omnichannel is no longer just a buzzword in eCommerce. It’s the standard. But how are some of the leading brands thinking about this in their everyday strategy?

During the 4A Decisions Webinar,...

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digital eCommerce strategy

The Final Touchdown: Alcohol eCommerce Highlights from Super Bowl LVI

With a riveting football game, lively halftime shows, and fun commercials, the Super Bowl is a great reason to celebrate every year. In fact, in the US, Super Bowl Sunday is second only to New...

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multichannel marketing

How to Build Social Commerce Into Your eCommerce Marketing Strategy

 Every day, shoppers are exposed to hundreds of brands on social media, all available at their fingertips. In fact, MikMak’s Shopping Index found that 53 percent of all eCommerce traffic on the...

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