Your source for the best eCommerce insights for multichannel brands, presented by MikMak

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Amazon

Preparing for Amazon Prime Day and Other Retailer-Driven Shopping Occasions

*Note: Since this blog post was written, Amazon Prime Day has officially been announced for July 11 and 12, 2023.

July is a vital time for eCommerce brands, especially because it is typically the...

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inventory management

US Regional eCommerce Insights to Help Brands Advance Inventory Strategy and Maximize Marketing Effectiveness

When it comes to building an effective eCommerce strategy, knowing where your consumers are is one of the most valuable insights a brand can have. Having access to geographical data for your...

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ecommerce

Using eCommerce Insights to Inform Inventory Planning Strategies for the 2022 Holiday Season

With Q3 in full swing, now is the time for brands to focus on planning for the 2022 holiday season. MikMak's Shopping Index shows that this year, holiday shopping will begin on Tuesday, November 1,...

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ecommerce

How Your Product Details Page Can Make or Break an eCommerce Campaign

Regardless of how shoppers get to your product details page, whether or not it shows them the information they are looking for can determine if they will proceed to add to cart. Today, 81 percent of...

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inventory management

Defending Your Market Share Through Inventory Management

A dead-end shopping experience is something that every marketer wants to avoid in their eCommerce strategy. Not only does it result in lost revenue, but it also wastes every digital dollar that...

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