Your source for the best eCommerce insights for multi-channel brands, presented by MikMak

grocery

Kicking Off the Summer With Cinco de Mayo

For alcohol brands, Cinco de Mayo is the first commerce event that kicks off the summer selling season. Here’s what we’ve learned so far about alcohol seasonality in eCommerce in 2021, and how...

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grocery

3 Easter Trends to Find for Grocery and Toys

This year’s Easter celebration takes place as vaccines are rolled out across the nation. forty-two percent of consumers still plan to see fewer people than in the years before the pandemic....

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ecommerce

3 eCommerce Strategies for Candy Brands this Valentine’s Day

Valentine’s Day is right around the corner, and according to the National Retail Federation (NRF), this year promises to be one of the biggest yet. For eCommerce, this is the first time the special...

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grocery

How Hard Seltzers Are Transforming the Spirits Industry

Hard seltzers have been a rapidly growing trend in the spirits industry. 

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ecommerce

How Nostalgia Is Influencing Consumer Purchasing Behavior

When we see products that remind us of fond memories from the past, we think back to simpler times and how easy things used to be. Maybe your mom used to cook Pillsbury crescent rolls when you were...

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