In France, brands and retailers are gearing up for the annual Winter Sales or ‘Soldes d’Hiver’, starting this year on the 10th of January and ending on the 6th of February in the majority of French...
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Brand x eComm Insights by MikMak
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digital marketing
In Europe, Alcohol prices rose by 9.8 percent over the past year. This may well have influenced European consumers to spend more on beverages to drink at home rather than going out to bars. There...
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digital eCommerce strategy
Black Friday has become a global shopping phenomenon, and in European countries like France, the United Kingdom, Germany, Spain, and Italy, consumers eagerly anticipate this annual shopping...
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digital eCommerce strategy
In France, Parapharmacy products, encompassing non-prescription Health Care and Beauty items, have gained significant popularity. The convenience and accessibility of online shopping have made it...
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Alcohol
The ‘Foires aux vins’ wine fairs in France are a yearly celebrated tradition promoting the nation’s rich winemaking heritage. It’s an excellent opportunity to discover France’s finest wines and...
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