The Best eCommerce Insights for Multichannel Brands, Presented by MikMak

MikMak Blog eComm Insights
where to buy

How Construction, Oil, & Energy Brands Can Compete with Private Label Using Where to Buy

eCommerce for industrial goods is growing fast, creating a digital expectation in all related sectors, like Construction, Oil, and Energy. In fact, the global digital Oil and Gas market is projected...

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where to buy

Why Construction, Oil, & Energy Brands Struggle with Direct-to-Consumer Sales (& How to Fix It)

Many Construction, Oil & Energy brands have traditionally leaned on dealer networks, third-party distributors, or B2B channels to move product. But there's a major opportunity hiding in plain sight:...

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where to buy

10 Secrets to Designing a Frictionless Where-to-Buy Solution on Your Brand Websites

For multichannel brands, Where-to-Buy solutions offer undeniable advantages to drive eCommerce on their websites. These solutions propel shoppers into the checkout process with the freedom to buy...

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where to buy

From Clicks to Conversions: Accelerating Sales with Where-to-Buy Solutions on Brand Websites

56 percent of shoppers visit brand websites as one of the top 5 places for pre-purchase research, gathering information about products they consider buying. However, many brands only showcase their...

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where to buy

Maximizing eCommerce Success: Crafting RFPs for Shoppable Media and Where-to-Buy Solutions

In 2023, Loopiosurveyed 1,663 teams globally, who collectively responded to 291,025 RFPs, resulting in influencing $528.5B in revenue. This highlights the impact of well-executed RFPs on global...

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