MikMak for CPG

By 2024, eCommerce will make up 25% of global retail sales

The tipping point for CPG eCommerce is here. Are you ready to get proactive and accelerate your online sales growth?

 

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"MikMak has been a true partner with us since day one. Their capability helped to better inform our investment choices in the digital space, while allowing us to strengthen our partnership with our retailers."

John Brownlee
Brand Director of P&G Hair Care

CPG eCommerce Acceleration

A leading CPG brand strengthened retail positioning using the MikMak Platform to improve product messaging and drive sales.

Challenge

The CPG brand launched two different products but had no visibility into retailer preferences and consumer demand for each offering across their retailer partners.

 

Solution

Working with MikMak, the brand was able to gauge buyer intent for each product and identify the specific messaging driving demand. This resulted not only in increased sales but also updates to product messaging offline and online.

7.2X
Increase in purchase intent
120%
More purchase intent from select retailer/geo combinations
30%
Increase in engagement

The world's leading CPG brands choose MikMak

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Ready to join world-class marketers and level up your eCommerce strategy?

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