TikTok has become one of the most important commerce discovery channels for CPG brands. Shoppers are no longer just watching content for inspiration. They are actively looking for products and...
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Commerce Insights by MikMak
Trends, insights, and ideas shaping what’s next in commerce.
Tag : TikTok
data
The latest developments around TikTok offer advertisers a mix of clarity and continued uncertainty. According toReuters, Oracle, along with Silver Lake and Andreessen Horowitz, is part of a...
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social commerce
Despite ongoing regulatory uncertainty, TikTok is experiencing a significant surge in advertising traffic from major brands. In a recent Bloomberg interview, MikMak Founder and CEO, Rachel...
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TikTok
As uncertainty looms over TikTok’s future in the U.S., marketers proactively strategize their next moves. The Supreme Court is set to hear ByteDance’s case on January 10, 2025, with a potential ban...
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TikTok
Recently, MikMak founder and CEO Rachel Tipograph was featured on Yahoo Finance alongside Catalysts hosts Seana Smith and Madison Mills, as well as fellow guest, ROTH Capital Partners' Managing...
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