Your source for the best eCommerce insights for multichannel brands, presented by MikMak

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digital marketing

Thriving in the Era of Consumer-Centric Commerce ft. Diageo and Bazaarvoice

A study by PwC found that 73 percent of consumers prioritize their experience above all other factors when choosing where to buy. In today's dynamic marketplace, how consumers shop has undergone...

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Personal Care

Creating Competitive eCommerce Brand Strategies for 2024 Using Insights from Black Friday Weekend ft. MikMak, Suzy, and Reckitt

Adobe Analytics data revealed a remarkable surge in holiday season spending, with Cyber Monday growing by 9.6 percent year-over-year to $12.4 billion, and Cyber Week increasing by 7.8 percent...

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