For multichannel consumer brands, summer is the ideal time to plan year-end holiday campaigns. In today’s crowded digital marketplace, festive content alone will not drive sales. It must be...
shoppable media
Influencers aren’t just shaping trends, they’re reshaping eCommerce. For multichannel brands, turning creator content into shoppable media offers powerful opportunities to drive digital growth and...
digital eCommerce strategy
Black Friday, originating from the U.S., has evolved into a major commercial event across Europe in recent years. In 2023, online Black Friday sales in Europe saw an average increase of 12.3...
brand websites
Want more control over your brand’s eCommerce shopping experience? MikMak’s Headless Commerce API could be just what you’re looking for. With this platform addition, brands can build and design...
grocery
Nowadays, people use the internet for all sorts of inspiration, especially when it comes to cooking. In fact, a poll from the Daily Press reported that 97 percent of internet users have tried a...