Your source for the best eCommerce insights for multichannel brands, presented by MikMak

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ecommerce

Preparing for October Retailer Driven Shopping Occasions

 

Amazon recently announced its second Prime Day for the year, taking place October 11th & 12th. Likewise, Target is having a Deal Days event October 6th-8th. Given that this July’s Prime Day was the...

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grocery

From Social Commerce to Store Shelves: MikMak’s Key Learnings from GroceryShop 2022

 

Groceryshop 2022 took place September 19 - 22 and welcomed its largest ever audience of brand leaders, excited to be back in person and ready to learn from and alongside one another. 

The MikMak...

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ecommerce

How Brands Can Celebrate and Reach Hispanic Shoppers during National Hispanic Heritage Month and Beyond

 

We are about halfway through National Hispanic Heritage Month, which extends through October 15th. Aligning with this celebratory time, we took a closer look at one of eCommerce’s fastest-growing...

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grocery

eCommerce “Tricks and Treats” for Candy Brands this Halloween

 

Halloween is a busy and exciting time for candy brands, but don’t get spooked! MikMak is here with everything your brand needs to know to make this October a scary success.

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ecommerce

Baby Boomers: How They Shop and How to Reach Them

 

Baby Boomers are the demographic cohort born between the late 1940s and early 1960s. With more disposable income than other cohorts, they are an important demographic to keep an eye on in the...

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