As a brand leader, you’ve felt the friction. Your campaign creative is locked and loaded. You envision a custom, on-brand ‘where to buy’ journey for your new hero product, but you’re stuck with a...
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Brand x eComm Insights by MikMak
Get the best eCommerce insights, tips, and hacks for multichannel brands.
product discovery
Pinterest isn’t just where ideas start, it’s where shoppers make decisions. Consumers now use Pinterest as a visual search engine, arriving with plans, projects, and purchase intent already in...
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consumer electronics
The consumer electronics (CE) market is no longer a slow-moving, product-first industry. Insights from guests on the BRAVE COMMERCE podcast reveal that success today hinges on a unified, agile...
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Black Friday
If there’s one thing we learned from Black Friday 2025, it’s this: peak shopping season isn’t a weekend anymore. Shoppers are browsing earlier, comparing more retailers, and increasingly letting AI...
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CPG
Valentine’s Day is one of the first major seasonal sales moments of the year, and in 2026, it will once again shape global shopper behavior across continents. Celebrated widely across North America,...
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Featured Blogs
Livestream Shopping: What is it and Why it's the Future of eCommerce
How Nostalgia Is Influencing Consumer Purchasing Behavior
Comparing the Shopping Habits of Gen Z’s and Millennials
Valentine’s Day 2026: Shoppable Commerce Tactics to Convert Global Gift-Seekers
How eCommerce Brands Can Navigate Shrinking Basket Sizes in 2024
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