As publishers face continued disruption from shifting media budgets, one thing is clear: traditional monetization is no longer enough. To stay competitive, publishers must operate like modern...
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Brand x eComm Insights by MikMak
Get the best eCommerce insights, tips, and hacks for multichannel brands.
In today’s competitive digital commerce landscape, the technology partners you choose can make or break your marketing performance. While many brands focus on creative campaigns and media...
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grocery
Halloween is the Super Bowl of candy. For Confectionery brands, this season is when brand love becomes full baskets and when a smart Halloween marketing strategy turns inspiration into action across...
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data
In MikMak’s recent State of the Union video, Founder and CEO, Rachel Tipograph reflects on a complex and unpredictable first half of 2025. Across industries such as Beauty, Alcohol, Home Improvement,...
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Holiday Season
For multichannel consumer brands, summer is the ideal time to plan year-end holiday campaigns. In today’s crowded digital marketplace, festive content alone will not drive sales. It must be...
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