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MikMak vs. Wayvia (formerly PriceSpider): The Future-Ready Platform for AI-Powered Commerce Growth

Power global commerce growth with the platform built for the world’s largest CPG brands.

  • Drive higher conversion with inventory-aware, performance-optimized commerce experiences designed for enterprise scale

  • Move beyond fragmented reporting with basket-level sales data, portfolio-level intelligence, and predictive modeling that forecasts impact before you invest

  • Deploy faster with API-first integrations, customizable brand website experiences, and dedicated strategic support built for long-term growth

See why brands choose MikMak
Why MikMak Hero

Trusted by Thousands of the World’s Biggest Brands

  • Diageo
  • Colgate-Palmolive logo
  • Reckitt
  • mark anthony brands
  • Coty
  • Kenvue
  • Mondelez logo
  • Mars
  • SCJohnson Logo - White
  • Pernod Ricard Logo - White
  • Campbells Logo - White
  • Electrolux Logo - White
  • Hasbro Logo
  • smuckers logo
  • Church & Dwight 1
  • Constellation Brands
  • DANONE
  • Ferrero_logo 1
  • hp 1
  • KraftHeinz 1
  • loreal paris logo 1
  • Mattel 1
  • Monster energy logo white 1
  • Wella Logo - White
  • Philips 1
  • prestigebrands-logo 1

Compare MikMak vs. Wayvia (formerly PriceSpider)
Strategic Data & eCommerce Partner Integrations
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Category-Level Benchmarks
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Headless Commerce API
First to Market
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Insights API
First to Market
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Industry-Leading Service & Support
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Intelligent Catalog Creation
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AI Commerce Experience Builder
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Conversation Insights
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Predictive Forecasting and Scenario Planning
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Validated Incrementality and Attribution
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Real-Time Optimizations and Execution
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Why Top Brands Choose MikMak

 
 A commerce platform engineered to accelerate performance

Wayvia connects shoppers to retailers. MikMak orchestrates the entire commerce journey.

MikMak delivers inventory-aware, frictionless commerce experiences designed to maximize measurable performance. From omnichannel retailer selection to Direct Add-to-Cart, every interaction is optimized to reduce drop-off and drive growth. Unlike legacy systems prone to slow load times and outdated infrastructure, MikMak connects regionally relevant retailers in real time and keeps shoppers moving forward, not bouncing out.

 Enterprise-grade customization without compromise

Your commerce experiences should reflect your brand, not the limitations of a template.

MikMak enables granular control across retailer prioritization, coupon logic, UTM parameters, creative assets, advanced filtering, search functionality, and full front-end customization via our API-first architecture. While others rely on more rigid configurations, MikMak transforms commerce touchpoints into fully branded, performance-driven experiences built to scale globally.

 Intelligence that powers smarter investment decisions

Commerce visibility shouldn’t stop at the click.

MikMak provides attributable sales, basket-level data, portfolio-wide reporting, category benchmarks, and seamless API exports into your BI ecosystem. And now, with predictive modeling capabilities, brands can forecast performance impact and optimize spend before launching campaigns, not after. Others offer fragmented reporting. MikMak delivers a unified intelligence layer that connects media, retail, and revenue.

 Strategic partnership for your future commerce growth

Get a true extension of your team with dedicated experts, not a support system of unanswered tickets.

MikMak’s customer success managers and managed services offer expert guidance on analytics and campaign optimization. With support requests responded to in under 20 minutes on average, we provide the enterprise-level service and responsive partnership needed to keep your digital marketing efforts effective.

What Our Customers Say

 

Read Reviews

“This has been the easiest process I’ve ever been through

with a Where-to-Buy/Product Locator partner to share this kind of information. In the past, we’ve had to manage multiple feeds simultaneously, but with MikMak, it’s all handled through a single feed.”

Food and Bev Brand

“We need partners who understand our unique right to win in the marketplace

and that right to win is speed … we're a small speedboat and we need organizations that understand that and treat us that way. At times our [previous provider] was very slow to be responsive, very slow to fix things, very slow, to adapt to new realities.”

Personal Care Brand

"After a great implementation process and helpful ongoing support and guidance

we started considering consolidating all of our eCommerce enablement solutions to a single vendor. As our relationship with MikMak continued to progress it was clear they were the best sole provider of shoppable media, where to buy, and eCommerce analytics due to their managed services and holistic, actionable insights."

Toy Brand

The Bottom Line

Wayvia is a collection of fragmented point solutions, lacking the unified platform and strategic partnership that enterprise brands require.

MikMak is the strategic commerce acceleration platform for enterprise brands that require a reliable path to purchase, actionable sales data, a global retailer network, and a true partner for long-term growth.

The real question isn’t which vendor can place a link on your website or in your ads—it’s which platform can unify your commerce ecosystem, forecast performance, and accelerate revenue growth for years to come.

 

See Why the World’s Biggest Brands Choose MikMak

Schedule a brief call with our team:

  • Get a customized platform walk-through
  • See analytics from a brand like yours
  • Get your specific questions answered