Why a Food & Beverage Company Switched from Wayvia to MikMak







Faster Implementation time than the previous platform
Purchase Intent Value across websites in first 6 months live
Retail Partners with an optimized path to purchase
Why a Food & Beverage Company Switched from Wayvia (Formerly PriceSpider) to MikMak
A food & beverage company found immediate value when switching to MikMak and leveraging their seamless integration and product data collection capabilities.
Efficient Product Data Collection
The company is a global brand with products sold across the world in multiple languages. Past Product Locator solutions required product feeds for each language supported, with MikMak they are able to connect all product data, across multiple languages, in a single feed.
3rd Party PIM Connections
To make the implementation and onboarding even easier, MikMak was able to connect with the company’s existing Product Information Management system Salsify.
Speed to Launch
The seamless and efficient integration and product data collection enabled the food and beverage company to quickly launch their latest campaigns with MikMak with no disruption to running shoppable media while changing solutions.

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