Why a Beer Company Switched from SmartCommerce to MikMak
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Why a Beer Company Switched from SmartCommerce to MikMak
A beer company was looking to increase collaboration and knowledge-sharing between its Marketing Analytics team, Website team, and agency partners to make real-time, in-flight optimizations to marketing campaigns and needed an eCommerce partner that could support their needs.
Holistic View of Data and Insights
The beer company needed the insights and tools to share data across teams and make informed business decisions quickly. MikMak’s ability to export data via API into pre-existing Business Intelligence tools expedites collaboration and understanding between the company and agency teams.
Managed Services
MikMak provides the self-service tools the beer company needs to move at their own pace while providing strategic guidance to ensure they’re taking advantage of all MikMak offers.
Product Data Integrations and Partnerships
MikMak increases efficiencies through its ability to integrate with our 3rd-party PIM provider for easier product catalog ingestion and updating. They were also able to launch faster due to strategic data partnerships like the one with Vermont Information Processing (VIP).
Ready to Accelerate Your Brand's eCommerce?
MikMak is the leading eCommerce acceleration platform for multi-channel brands, providing them with the tools to connect with consumers, measure sales impact, and accelerate growth across a global network of retailers.
If your current platform is limiting your growth, follow in the footsteps of innovative brands.
Schedule a demo of MikMak today.
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