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gen z no cta


How do Gen Z shopping habits differ from other generations? How does purchase intent change when households have children? In MikMak's new guide on "Closing the Gap on Consumer Relevance", we answer just that, and more!


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  • Demographic shifts that are taking place in eCommerce

  • How to use demographic data to cater to those shopping with your brand

  • Best practices to optimize your eCommerce initiatives with data-driven strategy