Your source for the best eCommerce insights for multichannel brands, presented by MikMak

On April 16th, 2020, CEOs Rachel Tipograph (MikMak) and Anda Gansca (Knotch) hosted the fifth round of their Marketing Roundtable Series: “Adapting to the New Normal”. This roundtable featured...

The COVID-19 pandemic pushed consumers to buy their groceries online in order to practice self-isolation and social distancing. People who otherwise may never have considered online grocery shopping...

A dead-end shopping experience is something that every marketer wants to avoid in their eCommerce strategy. Not only does it result in lost revenue, but it also wastes every digital dollar that...

On April 9th, 2020, CEOs Rachel Tipograph (MikMak) and Anda Gasca (Knotch) brought together industry leaders for the fourth installment of the Marketing Roundtable Series: “What’s Working and What’s...

Understanding consumer shopping preferences is more important now than ever before. With the increasing amount of digital noise, businesses are cutting right to the chase and targeting more niche...