In addition to accelerating eCommerce adoption overnight, COVID-19 caused a shift in the roles and responsibilities of brand marketers. In the second episode of BRAVE COMMERCE podcast, hosts Rachel...
ecommerce
Savvy marketers understand how important it is for their products to appear in Google searches. After all, research suggests that 88 percent of consumers conduct research online before making a...
ecommerce
As your consumers are browsing the internet, they’re constantly experiencing moments that are inspiring their next purchase. But not every company is great at using every medium available to them to...
ecommerce
Over the last decade, millennials shook up the retail industry and caused many brands to entirely rethink their eCommerce strategies. Today, millennials are in their 30s and 40s. In large part, they...
ecommerce
In the midst of the COVID-19 pandemic, it probably shouldn’t come as a surprise that the 2020 version of Halloween isn’t looking at all like previous holidays. According to the CDC, “many...