Your source for the best eCommerce insights for multichannel brands, presented by MikMak

For the most part, alcohol brands have been slower than brands in other industries to unlock the full potential of eCommerce and social commerce. But with regulations relaxing in the midst of the...

Summer just started, so why are we talking about the holiday season already? That’s because to run a successful holiday campaign, you should start collecting first party data to build your audiences...

Every marketing initiative in your organization should be centered around your consumers and ensuring they have a premium experience from end to end. If your brand isn’t able to serve up consistent...

In the finale of Navigating COVID-19 Series, hosts Rachel Tipograph (CEO & Founder of MikMak) and Anda Gansca (CEO & Co-Founder of Knotch) brought together leaders from brands in pet care,...

The global eCommerce market has been growing rapidly over the last several years. The COVID-19 pandemic has accelerated that growth significantly, with the average U.S. retailer notching 68 percent...