IT and business teams have historically worked in silos, creating inefficiencies, slower decision-making, and disconnected consumer experiences. IT builds and maintains technology, while business...
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Brand x eComm Insights by MikMak
Get the best eCommerce insights, tips, and hacks for multichannel brands.
digital eCommerce strategy
As brands navigate an increasingly complex digital commerce landscape, real-time data, AI-driven insights, and evolving consumer behaviors are shaping the future. In MikMak’s recent Customer Connect...
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omnichannel marketing
In today’s fast-paced retail eCommerce landscape, consumers expect seamless shopping experiences. But for brands, delivering on that expectation is easier said than done. Out-of-stock moments,...
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Alcohol
With thrilling football action, must-watch commercials, and halftime performances, the Super Bowl remains one of the biggest cultural events in the U.S. Traditionally; it has also been one of the ...
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TikTok
As uncertainty looms over TikTok’s future in the U.S., marketers proactively strategize their next moves. The Supreme Court is set to hear ByteDance’s case on January 10, 2025, with a potential ban...
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