Prior to COVID-19, millions of dollars went into face to face meetings and in person attendance at trade shows and expos. Now, with conferences and events delayed and canceled, everything has gone...
Read the Blog
Brand x eComm Insights by MikMak
Get the best eCommerce insights, tips, and hacks for multichannel brands.
%20(1)-1.jpg)
customer experience
Marketing silos can spring up easily within your organization if you aren’t careful and being cognizant of visibility and good communication within your internal teams. Oftentimes (especially inside...
Read the Blog
influencers
Influencer marketing is having a moment. A big moment. In the last few years, the retail marketplace has shifted as the newest generation of digitally savvy shoppers are more often discovering,...
Read the Blog
ecommerce
With a 50% increase in ad spend year over year (AdWeek), DTC (Direct to Consumer) brands have definitely taken the retail marketplace by storm, disrupting the way consumers have historically...
Read the Blog
ecommerce
The traditional marketing funnel might be dead, but here's how to adjust to the new one. "The Marketing Funnel”... the most basic of all concepts used to guide consumer marketing strategies....
Read the Blog