If you're leading digital commerce, omnichannel marketing, or retail media for a global CPG brand, you're navigating a perfect storm of complexity. Your consumers expect seamless shopping...
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Brand x eComm Insights by MikMak
Get the best eCommerce insights, tips, and hacks for multichannel brands.
Tag : eCommerce Marketing
shoppable media
As a brand leader, you’ve felt the friction. Your campaign creative is locked and loaded. You envision a custom, on-brand ‘where to buy’ journey for your new hero product, but you’re stuck with a...
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consumer electronics
The consumer electronics (CE) market is no longer a slow-moving, product-first industry. Insights from guests on the BRAVE COMMERCE podcast reveal that success today hinges on a unified, agile...
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Black Friday
If there’s one thing we learned from Black Friday 2025, it’s this: peak shopping season isn’t a weekend anymore. Shoppers are browsing earlier, comparing more retailers, and increasingly letting AI...
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