In today’s competitive digital landscape, Consumer Electronics and Home Appliance brands must continuously innovate and adapt to maintain their edge. On recent episodes of the BRAVE COMMERCE Podcast...
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Brand x eComm Insights by MikMak
Get the best eCommerce insights, tips, and hacks for multichannel brands.
TikTok
Recently, MikMak founder and CEO Rachel Tipograph was featured on Yahoo Finance alongside Catalysts hosts Seana Smith and Madison Mills, as well as fellow guest, ROTH Capital Partners' Managing...
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digital eCommerce strategy
As economic pressures continue to affect consumer behavior, one clear trend has emerged: basket sizes are shrinking. According to our most recent Holiday Guide, the average online shopper in 2024...
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digital eCommerce strategy
Black Friday, originating from the U.S., has evolved into a major commercial event across Europe in recent years. In 2023, online Black Friday sales in Europe saw an average increase of 12.3...
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product discovery
Bringing a new product to market is no ordinary feat, especially when that product is in a new category for your brand. As brands continue to recover from the pandemic’s supply chain disruptions,...
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Featured Blogs
Livestream Shopping: What is it and Why it's the Future of eCommerce
How Nostalgia Is Influencing Consumer Purchasing Behavior
Comparing the Shopping Habits of Gen Z’s and Millennials
Valentine’s Day 2026: Shoppable Commerce Tactics to Convert Global Gift-Seekers
How eCommerce Brands Can Navigate Shrinking Basket Sizes in 2024
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