Your source for the best eCommerce insights for multichannel brands, presented by MikMak

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ecommerce

Appeal to Female-Identifying Shoppers With These eCommerce Insights

Women make up nearly half of the world’s population, and according to Forbes, they drive 70-80 percent of all consumer purchasing decisions. As Women’s History Month concludes, MikMak took a closer...

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ecommerce

Insights Show How Social Commerce Strategies Are Capturing Shoppers’ Attention

Social commerce is growing quickly, and it could funnel cash to eCommerce brands that use the right strategy. According to a Statista report, sales via social media platforms are forecast to streak...

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ecommerce

How to Thrive with Social Commerce in 2023 ft. MikMak, Salsify, and AB InBev

Social commerce shows no signs of stopping, with Global sales through social media platforms climbing to $992B in 2022. That figure is estimated to hit $2.9 trillion by 2026. 

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ecommerce

More Than Just Luck: St. Patrick's Day Alcohol eCommerce Insights

More than 61 percent of Americans plan to celebrate St. Patrick’s Day this year, and of those celebrating, 41 percent already plan to celebrate with a beverage

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grocery

eCommerce Marketing Tips to Tap into the UK’s Growing Food and Beverage Appetite

In the UK, eCommerce Food and Beverage sales are surging. According to eMarketer, eCommerce grocery sales have climbed steadily since 2020 and are expected to make up 18 percent of all UK eCommerce...

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