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ecommerce

What a Not-So-’Dry’ January Means for Alcohol Brands

Many of us are familiar with the tradition of Dry January, where people aim to give up alcohol for the entire first month of the year. While this might sound like an event that alcohol brands...

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ecommerce

“Unleashing” Valentine’s Day's Newest Trend: Gifts for Your Pets

The long-standing tradition of giving gifts to the people you love on Valentine’s Day is nothing new, but for many, that doesn’t stop at just significant others. According to the National Retail...

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ecommerce

What Alcohol Brands Need to Know to Score Big with Football Fans Before Super Bowl LVII

Regardless of who makes it to the Super Bowl this year, one thing is for sure, American Football fans will be drinking on (and leading up to) Super Bowl LVII on February 12th. Americans spend $1.3...

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ecommerce

4 eCommerce Marketing Tips to Strengthen Your Brands in the Cold & Flu Season

The CDC estimates that influenza was associated with 9 million illnesses in 2021-2022. Now, as flu and cold season is in full swing, consumers are on the lookout for Health and Wellness products....

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ecommerce

What Black Friday and Cyber Monday Revealed about Consumer Shopping Habits

Black Friday and Cyber Monday are two of the most talked about shopping occasions. Despite concerns about inflation and higher prices, 2022 broke records with $11.3 billion in sales on Cyber Monday...

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