Your source for the best eCommerce insights for multichannel brands, presented by MikMak

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grocery

Key Findings from October 2022's Retailer Deal Days

This year, Target and Amazon celebrated another set of retailer driven shopping occasions, or “Deal Days.” Target advertised their deals as “bigger than ever” during the event, which happened from...

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ecommerce

What Demographic Data Can Tell Brands About Reaching Home Care Product Consumers

Taking care of your home has become a higher priority for many people across the globe since the pandemic. Related to this trend, Home Care products have become an emerging category for eCommerce....

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ecommerce

Preparing for October Retailer Driven Shopping Occasions

Amazon recently announced its second Prime Day for the year, taking place October 11th & 12th. Likewise, Target is having a Deal Days event October 6th-8th. Given that this July’s Prime Day was the...

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grocery

From Social Commerce to Store Shelves: MikMak’s Key Learnings from GroceryShop 2022

Groceryshop 2022 took place September 19 - 22 and welcomed its largest ever audience of brand leaders, excited to be back in person and ready to learn from and alongside one another. 

The MikMak...

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ecommerce

How Brands Can Celebrate and Reach Hispanic Shoppers during National Hispanic Heritage Month and Beyond

We are about halfway through National Hispanic Heritage Month, which extends through October 15th. Aligning with this celebratory time, we took a closer look at one of eCommerce’s fastest-growing...

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