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Brand x eComm Insights by MikMak

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Tag : consumer preference data (6)

Perceptions vs. Reality: Shopper Trends and Behaviors You Might Not Expect ecommerce

Perceptions vs. Reality: Shopper Trends and Behaviors You Might Not Expect

When it comes to eCommerce, how do you shop? Do you discover products on social media? What items are must-haves for certain holidays? Do your friends and family buy the same brands as you? Of...
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Trends Behind eCommerce Purchases This Mother’s Day ecommerce

Trends Behind eCommerce Purchases This Mother’s Day

With over 84 percent of Americans planning to celebrate Mother’s Day this weekend, NRF data shows that this day is the fourth most significant holiday for retail. Many use gift giving as a way to...
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How Different Zodiac Signs Will Purchase Alcohol this Summer ecommerce

How Different Zodiac Signs Will Purchase Alcohol this Summer

You’ve seen the astrology columns, apps, and memes, positing that the time of a person’s birth plays a role in their temperament and tendencies, including shopping behavior and product inclinations....
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Grocery eCommerce Marketing for Easter 2022 grocery

Grocery eCommerce Marketing for Easter 2022

Spring has sprung. That means Easter is coming. Last year, with vaccinations just rolling out, most people spent their Easter celebrations socially distanced or indoors. The NRF estimates that 80...
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Staying on Shopping Lists and in Kitchens (ft. Kraft Heinz) grocery

Staying on Shopping Lists and in Kitchens (ft. Kraft Heinz)

All shoppers have their favorite brands, and it’s a grocery brand’s dream to become a staple in the pantry or a part of tried and true recipes in the kitchen. So with countless options at the store...
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