Your source for the best eCommerce insights for multichannel brands, presented by MikMak

Spring has sprung. That means Easter is coming. Last year, with vaccinations just rolling out, most people spent their Easter celebrations socially distanced or indoors. The NRF estimates that 80...

All shoppers have their favorite brands, and it’s a grocery brand’s dream to become a staple in the pantry or a part of tried and true recipes in the kitchen. So with countless options at the store...

The luckiest holiday of the year is underway, and over half of Americans plan to celebrate this year. Everyone has their go to brands for St. Patrick’s Day. Guinness, Bailey’s, and Jameson are just...

With a riveting football game, lively halftime shows, and fun commercials, the Super Bowl is a great reason to celebrate every year. In fact, in the US, Super Bowl Sunday is second only to New...

 Every day, shoppers are exposed to hundreds of brands on social media, all available at their fingertips. In fact, MikMak’s Shopping Index found that 53 percent of all eCommerce traffic on the...