Your source for the best eCommerce insights for multichannel brands, presented by MikMak

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ecommerce

How to Make it onto Holiday Shopping Lists

Shopping lists come in many forms. For birthdays and holidays, there are gift lists. For households, there are grocery lists. For retailer-driven occasions like Prime Day, Back-to-School shopping,...

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ecommerce

Countdown to the Holidays with MikMak (ft. Billie Hirsh with Kargo)

Although we are only days into September, we’re 10 weeks away from Black Friday, and 12 weeks away from peak holiday shopping. This year, MikMak and our partners are joining together for a 12 week...

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digital eCommerce strategy

How to Make TikTok Work for Your Holiday eCommerce Strategy

With viral product tutorials and rave reviews starting with ”TikTok made me buy it,” it was only a matter of time before the popular short-form video platform became an eCommerce rising star. In...

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ecommerce

How Your Product Details Page Can Make or Break an eCommerce Campaign

Regardless of how shoppers get to your product details page, whether or not it shows them the information they are looking for can determine if they will proceed to add to cart. Today, 81 percent of...

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ecommerce

Key Learnings from Amazon, Target, and Walmart's 2021 Deal Days to help Brands Prepare for the Holiday Season

This past week was another record breaker for retailers like Amazon, Target, and Walmart. With Amazon Prime Day alone reporting to have surpassed its 2020 Cyber Monday with $11 billion in sales,...

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