October is almost here, and that means candy brands are gearing up for the annual Super Bowl of the category: Halloween. While last year’s trick-or-treating was paused in many communities due to...
ecommerce
Shopping lists come in many forms. For birthdays and holidays, there are gift lists. For households, there are grocery lists. For retailer-driven occasions like Prime Day, Back-to-School shopping,...
ecommerce
Ad copy is the foundation of any advertising campaign, online or not, so it’s crucial to choose messaging that inspires consumers to take the next step toward their purchase. Creating memorable,...
ecommerce
With more than 3 million active users, Facebook advertising is an effective way for brands to increase revenue and boost their consumer base via eCommerce. That’s why more and more brands like ...
ecommerce
Back-to-school shopping has always been an exciting occasion for parents and students. In fact, it’s the second biggest retail event of the year.
However, returning to school this year is unlike in...