Your source for the best eCommerce insights for multichannel brands, presented by MikMak

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Recent Posts by MikMak Marketing

 
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ecommerce

Danone’s Camille Lavenant on Agility and Active Listening in Global eCommerce

How do you build an eCommerce solution for a global company, especially when the needs and eCommerce maturity level for each country are different? In this episode of BRAVE COMMERCE, hosts Rachel...

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How Would These 3 Super Bowl Commercials Work for eCommerce?

For sports fans, the Super Bowl is one of the most anticipated events of the year. With 100 million people watching the game, it’s also one of the most exciting nights in the world of advertising....

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grocery

Kellogg's CMO Gail Horwood on the overnight acceleration of online grocery

In addition to accelerating eCommerce adoption overnight, COVID-19 caused a shift in the roles and responsibilities of brand marketers. In the second episode of BRAVE COMMERCE podcast, hosts Rachel...

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Introducing BRAVE COMMERCE

There’s a new podcast in town: BRAVE COMMERCE

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ecommerce

Capture eCommerce Consumer Demand while Defending Market Share

COVID-19 has accelerated demand for eCommerce, and since then, consumers have developed new behaviors and expectations when shopping online. MikMak’s Founder & CEO, Rachel Tipograph, spoke to Adweek...

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