Your source for the best eCommerce insights for multichannel brands, presented by MikMak

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Recent Posts by Team MikMak

ecommerce

4 Mistakes to Avoid When Incorporating Facebook Advertising Into Your Multichannel Strategy

With more than 3 million active users, Facebook advertising is an effective way for brands to increase revenue and boost their consumer base via eCommerce. That’s why more and more brands like ...

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ecommerce

Overcoming Blindspots and Identifying Demand Signals with Conagra Brands’ DeLu Jackson

On this episode of BRAVE COMMERCE, hosts Rachel Tipograph (Founder & CEO of MikMak) and Sarah Hofstetter (President of Profitero) sit down with DeLu Jackson, the Vice President of Precision...

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ecommerce

What Brands Need to Know About Post-Vaccine Back-to-School Shopping

Back-to-school shopping has always been an exciting occasion for parents and students. In fact, it’s the second biggest retail event of the year

However, returning to school this year is unlike in...

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ecommerce

Key Learnings from Amazon, Target, and Walmart's 2021 Deal Days to help Brands Prepare for the Holiday Season

This past week was another record breaker for retailers like Amazon, Target, and Walmart. With Amazon Prime Day alone reporting to have surpassed its 2020 Cyber Monday with $11 billion in sales,...

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ecommerce

Social Commerce and Viral Influencer Campaigns with eos Products’ Soyoung Kang

Social commerce is an increasingly important strategy for brands to stay connected with consumers and ahead of shifting demands. Gen Z, a segment known for being digitally fluent, now has control of...

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