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Brand x eComm Insights by MikMak

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How Consumer Electronics Brands Can Spark Sales This Father’s Day in the US and Europe consumer electronics

How Consumer Electronics Brands Can Spark Sales This Father’s Day in the US and Europe

According to an analysis by Finder, Father’s Day is observed in 111 countries globally. Like Mother’s Day and Valentine’s Day, Father’s Day is a major occasion for driving sales and ranks among the...
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From Screen to Table: Using Shoppable Recipes to Accelerate Food & Beverage Sales grocery

From Screen to Table: Using Shoppable Recipes to Accelerate Food & Beverage Sales

Nowadays, people use the internet for all sorts of inspiration, especially when it comes to cooking. In fact, a poll from the Daily Press reported that 97 percent of internet users have tried a...
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From Clicks to Conversions: Accelerating Sales with Where-to-Buy Solutions on Brand Websites where to buy

From Clicks to Conversions: Accelerating Sales with Where-to-Buy Solutions on Brand Websites

56 percent of shoppers visit brand websites as one of the top 5 places for pre-purchase research, gathering information about products they consider buying. However, many brands only showcase their...
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TikTok’s Countdown: Data and Insights for eCommerce Brands to Navigate Through the U.S. TikTok Ban Legislation social commerce

TikTok’s Countdown: Data and Insights for eCommerce Brands to Navigate Through the U.S. TikTok Ban Legislation

As you’ve probably seen in the news by now, recent legislative developments pose significant implications for TikTok. On Wednesday, April 24th, President Joe Biden signed into law a legislative...
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How to Power Up Marketing Profitability for Consumer Electronics Brands consumer electronics

How to Power Up Marketing Profitability for Consumer Electronics Brands

Consumer Electronics are experiencing an eCommerce boom. According to Statista, the U.S. Consumer Electronics eCommerce market is estimated to increase by more than 20 percent in the next 5 years....
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