Your source for the best eCommerce insights for multichannel brands, presented by MikMak

Hero Image - Blog 2 2022 update
ecommerce

A Play by Play eCommerce Retrospective on the 2021 Super Bowl

Super Bowl LV has come to a close, marking the first time this peak advertising season took place in a socially distant format. While brands like PepsiCo and Kimberly-Clark continue to purchase the...

Read More
ecommerce

Unlocking the Omnichannel Consumer Journey for eCommerce Profitability

The acceleration of eGrocery popularized purchasing online and picking up in store, also known as “click and collect.” BCG’s July 2020 report shares that the average basket size for click and...

Read More
ecommerce

3 eCommerce Strategies for Candy Brands this Valentine’s Day

Valentine’s Day is right around the corner, and according to the National Retail Federation (NRF), this year promises to be one of the biggest yet. For eCommerce, this is the first time the special...

Read More
ecommerce

Danone’s Camille Lavenant on Agility and Active Listening in Global eCommerce

How do you build an eCommerce solution for a global company, especially when the needs and eCommerce maturity level for each country are different? In this episode of BRAVE COMMERCE, hosts Rachel...

Read More
grocery

Hershey's Doug Straton on Playing Offense to Win in eCommerce

When you order chocolate online, so much goes on behind the scenes for you to get what you purchase. In this episode of BRAVE COMMERCE, hosts Rachel Tipograph (Founder & CEO of MikMak) and Sarah...

Read More

Join the world's top marketers and get must-have brand and eComm insights direct to your inbox

", css: '', target: '#hs_form_target_blog_subscription_8678', formData: { cssClass: 'hs-form stacked' } });